Selected work

Websites built around real businesses.

From a new business’s first website to focused improvements and a custom store in progress. These stories explain the starting point, the work I delivered and what I learned from search activity and inquiry records.

Embrace Eternal Beauty · Live

Built from the beginning.
Developed over time.

I built Embrace’s website from scratch while the owners were starting the business. My work continues through treatment-page development, service navigation and checks of the booking path. The story brings that work together with September search and contact activity.

Read the Embrace story
Embrace website homepage with floral imagery, service introduction and consultation button
Embrace’s live homepage: visual identity, service introduction and consultation path.
70 West Plumbing website preview

Website + content · Live

70 West Plumbing

A clearer path to plumbing help.

I connected homeowner guides to relevant services, checked inquiry records against analytics and repaired form-completion tracking.

Read the project story
Observed search counts in two periods

Search + tracking · Implemented

Independent wellness clinic

Discovery and contact, measured separately.

A simpler inquiry form, completed-request tracking and a dated comparison of observed search activity.

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Remodeling website project gallery showing six kitchen and home projects

Website rebuild · Live

Independent remodeling business

A site built around the work.

A rebuild around services and completed projects, followed by mobile calling improvements and separate tracking for successful forms and phone-link clicks. I also checked inquiry-source details when the reports disagreed.

See the homepage project summary
Store planning illustration

In progress · Coming soon

Custom ecommerce store

A custom store, built around the products.

Product browsing, galleries and size selection, shaped in collaboration with the owners.

See the project in progress

What could we build for your business?

Tell me where you are starting and what you want the website to help people do. I’ll help you identify a useful next step.